This is precious.
Raygun — which calls itself “The Greatest Store in the Universe” — is a grass-rooted shop in Des Moines’ East Village (mostly T-shirts lauding or laughing at all things Iowa). They sell shoes, too. Their customer service and marketing is consistently exceptional. And they never miss an opportunity to exploit any [wholly unplanned] promotional opportunity.
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My speciality: Helping Old Media folk transition to New Media and Social Media. I created The Brooklyn Paper (NYC's first successful free-distribution newspaper) and secured its brand online before selling it to division of NewsCorp in 2009. Call me at 718-908-5555 or email Ed@ConeyMedia.com.
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They’re not kidding. It really IS the greatest store in the universe. This insta-ad proves it.
LOL…these guys are always on tip of things! Thanks for the post. And…to know that it came out of NYC is really cool.